WAFRAH STORE
Transforming Wafrah Store’s Sales Strategy
Effective Digital Marketing for Trendy Products in Kuwait
Our digital marketing agency collaborated with Wafrah, an online store specializing in trendy products, to optimize their sales strategy and achieve remarkable growth. This portfolio item outlines our strategic approach and the impressive results achieved.
- Brand: Wafrah
- Location: Kuwait
- Goals: Reduce purchase cost from $20 to $8 , Increase basket value , Double the number of orders
- Target Audience: Customers aged 20-55, both men and women
Campaign Strategy
To achieve Wafrah’s goals, we developed a comprehensive campaign strategy, leveraging multiple digital channels to maximize reach and engagement.
Campaign Breakdown
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Ad Optimization
Created and optimized ads to reduce purchase cost and increase basket value
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Customer Retargeting
Implemented retargeting strategies to convert potential buyers into customers
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Sales Funnel Optimization
Enhanced the sales funnel to ensure a seamless purchasing experience
Execution
We meticulously executed the campaign to maximize engagement and conversions, ensuring that every aspect of the strategy was tailored to Wafrah’s target audience.
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Audience Targeting
Precisely targeted customers aged 20-55, both men and women
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Ad Creatives
Developed engaging and attractive ad creatives to draw in potential buyers
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Sales Funnel
Optimized the sales funnel to increase basket value and reduce purchase cost
Achievements
Our campaigns delivered impressive results, validating our strategic approach.
- Increased the number of orders from 571 in November 2023 to 1,671 in December 2023
- Reduced the order cost from $20 to $10
- Increased sales threefold from 7,000 KD ($22,765.20) in November 2023 to 20,997 KD ($68,285.83) in December 2023
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Our Expertise
At our digital marketing agency, we specialize in delivering comprehensive marketing solutions, including:
- Performance Marketing Services
- Social Media Accounts Management
- Digital Marketing Strategy
- Manage Ecommerce Stores.
- Content creation